by Jason Collins | Jul 10, 2026 | blog, Business, Content Marketing, writing
For years, agencies had fairly direct goals surrounding content. They took steps to get pages to rank well, keep clients happy, and watch the traffic come in. Unfortunately, this old way of doing things isn’t good enough anymore. Nowadays, content doesn’t just need to...
by Christopher Shearouse | Jun 5, 2026 | Business, Content Marketing, writing
Businesses implement large language models, often referred to as LLMs, such as ChatGPT, to draft product descriptions, create blog post outlines, or compose other types of content. While ChatGPT is a useful tool for generating drafts, it is not a solely reliable...
